Experience Design Concentration

The experience design concentration would focus on the macro-level where students will learn to design, fabricate, and apply interdependent/integrated technologies, media, and environments to create live events and experiences that effectively achieve a desired purpose or effect. 

The studio classes will be project-based, emphasize collaboration, deal with real audiences and clients, and be inherently interdisciplinary. Problems and projects would focus primarily on the design and production of media and technologies, show control, and settings that shape the experiences within these spaces (rather than the design of the actual physical spaces themselves). 

Possible technologies used in experience design could include projection/projection mapping motion graphics/video, natural user interaction, programmable LEDs, automation/show control, the use of CAD/digital prototyping and virtual reality for prototyping, and augmented reality. 

The Experience Design Studios will be open to students from other departments (art, digiCOM, music, audio music production, music business, and theatre, or other majors). Examples of projects could include working with music, audio and music production, music business or theatre to design the technologies and other elements necessary to stage live concerts or musical theatre, designing marketing or PR events for internal clients (e.g. marketing communications, admissions, or student life) or external clients (e.g. area non-profit events, trade shows, or marketing events), or designing and developing interactive-themed entertainment or educational experiences (e.g. theme parks or museums). 

For their concentrations, students would take a minimum of four classes (12 credits), at least three studio classes chosen from their concentration. 

  • IEXD 430 Experience Design Studio I (3 credits, can be repeated for credit) Every Fall. Prereq. IEXD 333 Experience design or permission of the instructor.
  • IEXD 431 Experience Design Studio II (3 credits, can be repeated for credit) Every Spring. Prereq. IEXD 333 Experience design or permission of the instructor.

Depending on a student's interests, they may substitute one class outside of I.EX.D., with the prior consent of their advisor. Such classes may include: 

  • DCOM 340 Video
  • DCOM 341 Editing/Post-Production
  • DCOM 347 Motion Graphics